Paid communities for sale
Paid communities, membership clubs and subscription networks for sale.
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Create a buying requestActive members and churn
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Guides on the topic
Step-by-step knowledge that helps you make the right decision.
OverviewA paid community lives on members who keep paying.Introduction
A paid community lives on members who keep paying. Ask for member numbers month by month with new members and cancellations, and work out how long a member typically stays. Look at activity too: how many post, join events or use the content? A community where few are active can lose many members when payments renew.
The host and the communityMany communities are built around one person who leads the conversations, gives talks or offers feedback.Guide
Many communities are built around one person who leads the conversations, gives talks or offers feedback. Ask what members are paying for: the person, the network with other members, or the content? Are there moderators or other hosts who can carry the community forward? A transition period where the seller introduces the new owner is often decisive.
The platform matters a great deal. Circle, Discord and Facebook groups each have their own rules on ownership, admins and payments. Check whether the group or account can be transferred, and how members’ payments can be moved without them having to sign up again. Member data must be handled under GDPR.
Look at what members get beyond the community itself: courses, events, discounts or an archive of content. The more of the value lies in content and network rather than one person’s presence, the easier the community is to take over. Ask how many hours a week it takes to keep activity up.
Price and key figuresSitavo’s indicative range for the category is 2–3.5 times annual profit (SDE).Finance
Sitavo’s indicative range for the category is 2–3.5 times annual profit (SDE). Low churn, many active members and a community that does not depend on one person push the price up.
Before you make an offerMember numbers, sign-ups and cancellations month by month.Guide
- Member numbers, sign-ups and cancellations month by month.
- Activity among members.
- Platform rules on transfer and payments.
- Hosts, moderators and the owner’s role.
- Rights to content and the name.
Read the general advice on buying communities, and compare with courses and digital products.