We make it easy to buy and sell digital businesses

Sitavo is a Danish marketplace for buying and selling websites, webshops, SaaS, apps and other digital businesses – and physical businesses such as shops, cafés and trades. Listings are free, we take no percentage of the sale price, and the whole deal, from the first message to the handover, happens in one place.
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  • Free to list
  • No commission
  • Danish platform
  • Personal support
Sitavo's marketplace on a computer and a phone
Laptop on a desk with a plant and a mugSitavo
commission on the sale price
0%
language, kroner and Danish agreements
100% Danish

More good businesses
in the right hands

We believe good digital businesses deserve to live on. When the owner wants to move on, we help find the right buyer – and when new entrepreneurs want to get started, we give them access to projects that already have customers, content and revenue.

We have bought and sold websites ourselves and know how hard it is: buyers sit in closed groups, the numbers live in spreadsheets, agreements are written from scratch, and the international platforms take a large share of the sale price. That is why we built Sitavo.

  • Preserves value

    A webshop with customers and Google rankings should not close just because the owner wants to move on.

  • Creates opportunities

    It is easier to start with something that works than to build from zero.

  • Strengthens the market

    More deals with real numbers mean more realistic prices for everyone.

A large market without a proper meeting place

Danes shop online more and more, and behind the numbers are thousands of Danish webshops and digital businesses. Many of them will change hands in the coming years as owners move on or retire. Yet there has been no Danish place built for trading them. Today it happens in Facebook groups, through personal networks or on foreign platforms in English and US dollars.

See current listings
spent online by Danes in 2025 – 37% more than in 2019
DKK 199.2bn1
Danish companies with at least 10 employees sell via a webshop, app or marketplace
1 in 32
Danish companies are owned and run by someone over 60
40,000+3
Sources: 1 Danish Chamber of Commerce, E-commerce Analysis 2025 · 2 Statistics Denmark, ICT use in enterprises 2025 · 3 CBS, Center for Owner-Managed Companies (2019)

A marketplace built for digital deals

Digital businesses are traded on traffic, subscriptions, platform and domains – not on fixtures and leases. That is exactly what Sitavo is built for.

Example of a listing on Sitavo

We make the process
simple and secure

Whether you want to sell, buy or just see what is out there, a deal follows the same four steps.

  1. 1

    Create a listing – Free and unlimited. Pull details from your website and your CVR number to get started quickly.

  2. 2

    Get enquiries – Buyers write to you directly, and confidential numbers are only shared once they have signed an NDA.

  3. 3

    Negotiate safely – Offers, letter of intent and due diligence in the same flow – with Danish templates.

  4. 4

    Complete the deal – Agreements and a handover plan that both parties approve in the deal.

How we differ from other platforms

There are already places to sell a business. Here is the difference between Sitavo and the options Danish sellers typically have today.

The comparison is general and based on the platforms' public information in October 2026. Terms and prices may change.

What you can do on Sitavo

Guides on the topic

Step-by-step knowledge that helps you make the right decision.

OverviewSell a business — digital or physical — with a free listing where you control what is shown and share figures under NDA.Introduction
  • Sell a business — digital or physical — with a free listing where you control what is shown and share figures under NDA.
  • Buy a business with search alerts, buyer briefs, data rooms and a deal process that takes you from offer to handover.
  • Sell a stake to a partner, lease out the business or raise capital.
  • Get a sale price estimate from key figures and sector multiples on the valuation page, and be put in touch with a broker for larger sales.
  • Use templates for NDAs, letters of intent, purchase agreements and handover in the document library.
Safety throughout the processThe seller decides what is public.Safety

The seller decides what is public. Key figures and documents can sit behind a digital non-disclosure agreement, and a business can be sold discreetly without its name, town and recognisable photos until the seller chooses to show them. Buyers and sellers can get verified, and the deal process brings offers, agreements, data rooms and the handover together in one place, so nothing is agreed in scattered emails. Read more about safe trading.

How Sitavo makes moneyListings are free and unlimited, and so are messages, offers, NDAs, data rooms and the deal process.Guide

Listings are free and unlimited, and so are messages, offers, NDAs, data rooms and the deal process. There are no subscriptions for sellers and buyers. Sitavo earns money from optional one-off purchases: listing packages, a deal package once an offer is accepted, and single purchases such as featured placement and a sale price estimate. There is no percentage of the sale price, no commission and no success fee, and Sitavo does not handle the purchase price — the buyer pays the seller directly. See fees and prices.

Join Denmark's marketplace for digital businesses

Create a free listing today, or explore the projects already for sale.

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  • Good opportunitiesProjects with customers, traffic and revenue.
  • Professional processTools, guides and templates for the whole deal.
  • Danish supportA human reply when you need it.